Katie Schultz / Portfolio
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Lotus Foods » Packaging

Lotus Foods » Packaging

Lotus Foods focuses on organic, fair trade, specialty rice grown on family farms all over the world.  They partner with small-scale farmers who radically changed how they grow rice, using less water to produce more rice. Lotus Foods recently extended their line of products to include Pad Thai Rice Noodles. Building on their current brand equity, a system was developed to fit within their existing products and ensure their noodles stood out from the competition. Bright, bold watercolor backgrounds allow the product to pop on shelf. Pad Thai Rice Noodles and other Lotus Foods products can be found at natural food stores including Whole Foods and Sprouts.

Work done at Bulldog Drummond

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